12th January, Dehradun: The renowned European cafe chain, Smoke House Deli, opened its 10th outlet in the Unison Centrio Mall, Dehradun, today. With its brand new outlet in Doon, Smoke House Deli aims to bring the magic of the hills alive right from the quirky, hand-drawn wall illustrations to food that is handmade with fresh, seasonal, and local produce.
Serving delicious European food for over 10 years now, Smoke House Deli has a presence in the metro cities in India, including Mumbai, Bangalore, and Delhi.
The newly-opened Dehradun outlet comes together with open counters and kitchens, outlined in warm accent colors that contrast beautifully with gentle wooden tones. The black and white tone of the outlet contrasts with a strong red, serving as a welcome reminder of positivity and energy.
The hand-illustrated walls perfectly capture the elements of Dehradun, beautifully showing the magnificent fragments of the city. The exteriors of the cafe are perfect for outdoor dining and allow the customers to soak up the sun while enjoying their favorite meals. While the guests dine al-fresco, they can indulge in delicious European food as the world goes by, reminiscent of European cafe culture.
From free-range organic eggs for breakfast and signature thin-crust pizzas to freshly rolled and handmade pasta and single estate coffees, Smoke House Deli’s carefully crafted menu features many favorites. Some of these are the O’ School Pancakes, French Toasts, Smoke House Dips & Chips, Grilled Prawn Sambal Skewers, Crispy Panko Chicken Tenders, Signature Spicy Spaghetti Meatballs, Bacon Wrapped Chicken. The indulgent all-inclusive menu also honors vegan, gluten-free, and keto-friendly diets alongside dishes such as Super Eggs, Salads, Sandwiches, Hot Dogs & Hoagies, and much more that can also be cherished from the comfort of your own home.
Speaking on the occasion, the Chief Executive Officer of Impresario Handmade Restaurants, Mayank Bhatt, said, “It has been over a decade since the journey of Smoke House Deli first started and it has been a wonderful ride. Smoke House Deli has always been the go-to destination for a quintessential European cafe experience that transports you to another world. It is a marque brand for us and we couldn’t have chosen a better destination than the serene hill town of Dehradun to foray into, outside of the three metros we are in. The city and its people resonate very closely with the brand and its ethos.”
While addressing the media, the Business Head of Smoke House Deli, Jaydeep Mukherjee, said, “Dehradun has a distinct personality of being a realm full of possibilities and we couldn’t have chosen a better place to bring the peculiar world of Smoke House Deli. The interiors and offerings have been carefully crafted to reflect the essence of the brand which is ‘handmade with love’. We aim to give the residents of this magical city their favorite dining experience that we are known for across other cities.”
Also speaking on the occasion, the Managing Director of Centrio Mall, Amit Agarwal, said, “Partnering with a pan India hospitality company like Impresario Handmade Restaurants has been a joyful experience for us. With the onset of modernization in this growing city, we are elated to see brands like Smoke House Deli make their way to the Dehradun market. We see Smoke House Deli becoming the ideal dining choice for the people of Dehradun.”